10 Minute Read

Tackle Today: That’s a $%#@!! company, go long

January 3, 2019

By | No Comments

≈ Do you want to be right or to make money? ≈

For two weeks now Azul has been one of our stock picks for the famous Stock Report.

Azul S.A. is a Brazilian corporation that provides passenger and cargo air transportation services in Brazil. The company was incorporated in 2008 and is headquartered in Barueri, Brazil. Traded by the ticker AZUL in the NYSE, this stock is an ADR. By definition, an American Depositary Receipt (ADR) is a negotiable certificate issued by a U.S. bank representing a specified number of shares in a foreign stock traded on a U.S. exchange.

In one of our Scouting Report meetings, Azul popped up on the list. I’ve instantly recognized the logo and the map of Brazil in it, which sparked an interesting and very educational conversation between traders:

— Azul, that’s a Brazilian company. It means “blue” in Portuguese.
— Really? That’s interesting. What are your thoughts about this company?
— That’s a $%#@!! company. Go long.

And we laughed.

What that basically means is trade what you see. The rule of thumb is: airline companies are crappy, although in Brazil it can reach a whole new level. However, the uptrend is clear, it’s bullish with a possible breakout @28. Looks like we’ve been triggered into the trade.

Do you want to be right or do you want to make money?

Chart of the Day


What is amazing about being a trader is that we are visual and disciplined creatures. We see a chart, we understand the pattern and we trade. We get triggered in, we get stopped out, we take profits and losses, no matter which underlying asset we are referring to. That’s a 1-year chart of Azul (NYSE: AZUL). Beautiful uptrend, beautiful breakout. Who cares if it’s a crappy company? Go long.

Video of the Day

What is Delta? (BONUS: FREE Options Greeks Guide)

In this video, you will learn what the Options Greek DELTA is and how it can be used in your trading routine in order to perform better in the market.

Today’s Lineup

Tales of a Technician

The Seed Sower

The cyclical nature of markets makes seasonal analogies quite apt. Stocks travel through their own versions of Spring, Summer, Fall, and Winter. Instead of adopting the usual four season model, however, we’re going to simplify even further.

Keep Reading →

Traders Lounge 11am EST

Join the coaches in this live lounge, ask questions, discuss ideas or just sit back and listen to veteran traders discuss market conditions.


Cashflow Club 8:30PM EST

Held every Thursday before Friday’s option contract expirations, this show helps you perfect your favorite cashflow strategies.


Halftime Report 12:30pm EST

The Halftime Report starts at 12:30 EST and covers what news is driving the market, chart analysis from the movers and shakers of the day and fun in a way that only Matt and Tim can deliver.


Market Recap 4:30pm EST

The Market Recap is designed to give you a quick overview of the day that was. While brief, this report is designed to cover all of the major events that drove the markets that day and help you plan for the trading day ahead.


Tackle Trading: Financial Freedom is a Journey. Sign up now for a 15-day free trial.

Financial freedom is a journey

The Tackle Today series is brought to you by Tackle Trading.

Sign up now and gain unfettered access to all of the quality content and powerful Scouting Reports that our Pro Members enjoy for 15-days absolutely free with no strings attached and let us show you what your trading has been missing.

# Sign up now for a 15-DAY FREE TRIAL #

Legal Disclaimer

Tackle Trading LLC (“Tackle Trading”) is providing this website and any related materials, including newsletters, blog posts, videos, social media postings and any other communications (collectively, the “Materials”) on an “as-is” basis. This means that although Tackle Trading strives to make the information accurate, thorough and current, neither Tackle Trading nor the author(s) of the Materials or the moderators guarantee or warrant the Materials or accept liability for any damage, loss or expense arising from the use of the Materials, whether based in tort, contract, or otherwise. Tackle Trading is providing the Materials for educational purposes only. We are not providing legal, accounting, or financial advisory services, and this is not a solicitation or recommendation to buy or sell any stocks, options, or other financial instruments or investments. Examples that address specific assets, stocks, options or other financial instrument transactions are for illustrative purposes only and are not intended to represent specific trades or transactions that we have conducted. In fact, for the purpose of illustration, we may use examples that are different from or contrary to transactions we have conducted or positions we hold. Furthermore, this website and any information or training herein are not intended as a solicitation for any future relationship, business or otherwise, between the users and the moderators. No express or implied warranties are being made with respect to these services and products. By using the Materials, each user agrees to indemnify and hold Tackle Trading harmless from all losses, expenses and costs, including reasonable attorneys’ fees, arising out of or resulting from user’s use of the Materials. In no event shall Tackle Trading or the author(s) or moderators be liable for any direct, special, consequential or incidental damages arising out of or related to the Materials. If this limitation on damages is not enforceable in some states, the total amount of Tackle Trading’s liability to the user or others shall not exceed the amount paid by the user for such Materials.

All investing and trading in the securities market involves a high degree of risk. Any decisions to place trades in the financial markets, including trading in stocks, options or other financial instruments, is a personal decision that should only be made after conducting thorough independent research, including a personal risk and financial assessment, and prior consultation with the user’s investment, legal, tax and accounting advisers, to determine whether such trading or investment is appropriate for that user.

Leave a Reply

Chart Modal

Tackle Trading