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Tackle Today: Stock of the week: Coke

August 7, 2019

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Tackle Today: Stock of the Week: Coke (illustration: "Drink Coca-Cola 5¢", an 1890s advertising poster)

≈ Delicious and refreshing. ≈

If there is one thing that makes some of us feel very close to Warren Buffett is Coca-Cola. Not that we hold 400,000,000 shares of the company in our portfolio, it’s just pure love we feel for this wonderful black soft drink. For me, personally, there is only one thing I love more than Coke itself: the vintage ads and the ephemera. It’s more like an addiction, actually.

Coca-Cola had a humble start in 1886 as a mere curiosity of an Atlanta pharmacist, Dr. John S. Pemberton. We know how this story ends. Two years later, Dr. John died, shortly after selling the rights of this “delicious, refreshing, pure joy, exhilarating, and invigorating brain tonic that would cure headaches, relieve exhaustion, and calm nerves”, according to his advertisements.

Coca-Cola is also an old friend of the Tackle Today email. It is the dog in our series of comparisons with Tesla Inc., the cheetah. The company’s Board of Directors wants to sell this dark, sweet, sparkling, bubbly beverage day in day out looking for predictable results. We too.

You voted you got it: The Coca-Cola Company (NYSE: KO) is the Stock of the Week on Tackle’s Instagram.

Go to our profile and check the analysis done by Coach Noah Davidson. Coca-Cola’s fundamental in itself generates a decent ROI if you are interested in dividends alone. But, if you would like to swing trade it, the stocks’ strong bullish uptrend can be exactly what you are looking for.

Go check it out!


Chart of the Day

The Dog is Back

Chart of the Day: Coca-Cola (NYSE: KO) chart and volatility data.

Who wouldn’t want a Dividend King to call your own? Cash flowing on carbon dioxide, caffeine, and sugar for centuries definitely sounds like a plan.


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Trading Concept Check: Position sizing to stop loss

Position sizing is an important facet of disciplined trading and when used in conjunction with sound technical stop losses, a trader creates a powerful one-two risk management punch.


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Tales of a Technician

Meet the Moving Average

Sometimes price action is messy. Candlesticks go cuckoo and volatility jacks up your charts. I’m not a fan of indicators. There are thousands, and most are redundant rehashes of what we already know. But I do have a favorite. After price, it is the one I use the most, a trusty friend I rely on time and time again. It’s the moving average, and we’re about to kick off a multi-part series that lays out what it is and exactly how to use it.

Traders Lounge 11 AM EST

Join the coaches in this live lounge, ask questions, discuss ideas or just sit back and listen to veteran traders discuss market conditions.

Coaches Show Replay

If you missed last night’s episode where Coaches Noah Davidson and Tyler Craig talked about the Bull Call Spread strategy from the new Tackle Trading Playbook or would like to watch it again, check it out here.

Tackle 25 MasterMind Group 8:30PM EST

Join and learn how to better use the Covered Call System with the Tackle 25 with Coach Greg Tyler Craig.

Halftime Report 12:30 PM EST

The Halftime Report starts at 12:30 EST and covers what news is driving the market, chart analysis from the movers and shakers of the day and fun in a way that only Matt and Tim can deliver.

Market Recap 4:30 PM EST

The Market Recap is designed to give you a quick overview of the day that was. While brief, this report is designed to cover all of the major events that drove the markets that day and help you plan for the trading day ahead.


Trading Justice Podcast

Trading Justice Episode 333: Tyler Craig on handling bearish conditions

In this episode of the Trading Justice Podcast, we bring Coach Tyler Craig on for an interview about a range of topics from market cycles, how to handle volatility, the proper role of insurance and more. Listen to the episode on the player below.


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